Deborah Estrin is a Professor of Computer Science at Cornell Tech and founder of the Health Tech Hub. She is also a Professor of Healthcare Policy and Research at Weill Cornell Medical College and co-founder of the non-profit startup Open mHealth. Her current focus is on mobile health and small data, leveraging the pervasiveness of mobile devices and digital interactions for health and life management. Estrin is a member of The American Academy of Arts and Sciences and The National Academy of Engineering. From 2000-2012 she was the Founding Director of the NSF Center for Embedded Networked Sensing (CENS) at UCLA, pioneering the development of mobile and wireless systems to collect and analyse real-time data about the physical world.